"The Dark Pattern" book review
A review of Palazzo and Hoffrage’s The Dark Pattern, exploring how corporate scandals emerge.
One day at a time
A personal reflection on change, gratitude, and staying grounded through life’s constant phases.
Fasnacht World: An AI-invented theme park
Discover how a trip to Rulantica sparked the idea for Fasnacht World, an AI-concepted theme park inspired by Basel's carnival.
The timeless allure of Swiss watchmaking
Living near the watchmaking heartlands offers a lesson in craft, history and their enduring appeal.
Concorde: The flight I’d been waiting for since childhood
From airbases to Concorde, flight has always been the quiet constant behind everything else.
Boarding school lessons I didn’t know I was learning
A look back at my Wellington School years and the lessons that shaped me long before I understood them.
Is La Marseillaise the greatest piece of music ever written?
An Englishmans reflection on the emotional power, history and fierce lyricism of La Marseillaise.
Across the bridge of time
Thoughts on Big Ben as a backdrop 40 years apart, exploring how place, memory and authenticity connect generations.
What Enid Blyton taught me about creativity
After a year of nightly reading, we are at the final Famous Five book - a creative rediscovery about the power of stories.
The bands I missed the first time around
Rediscovering the Manics and The Libertines years later, and how music often makes sense when life catches up.
When agentic AI chooses, what’s left of the brand?
As AI begins to make purchasing decisions for us, the meaning of brand, trust and choice may be quietly dissolving.
Where creativity survives in big organisations
What allows creativity to survive inside large organisations, from authority and trust to internal studios and decision-making.
Recreating Basel’s lost city walls with GenAI
A reflection on Basel’s medieval past, its surviving city gates, and the pleasure of trying to imagine how it once looked.
The biggest climate story you haven’t heard
Renewables have quietly become the world’s main source of power in a shift that deserves louder storytelling.
Why the best communications still start with empathy
Why “Hey Whipple, Squeeze This” still proves that empathy are the beating heart of great communications.
What I love about living in Switzerland
After six years of life in Basel, Switzerland has moved from a dream destination to a place that simply works.
Rediscovering Dylan through a Complete Unknown
Before algorithms and genAI, creativity came from something deeper. A few reflections on A Complete Unknown.
Stereophonics, Word Gets Around
A moment in HMV Oxford, 1997. A Stereophonics track and a sense of what show-stopping creativity feels like.
Gen X to GenAI: From analogue to AI
Gen X grew up through every major tech leap from cassettes to streaming, giving us instincts perfectly suited for the GenAI era.
Why I love art, just not so much the gallery kind
A reflective piece about realising that art doesn’t have to mean galleries and canvases.
When a company's culture doesn’t need to be explained
What good company culture feels like when it's lived versus promoted, and why the best cultures don't need explaining.
ChatGPT-4o vs GPT-5 for creative communications
Discover how ChatGPT-4o and GPT-5 differ in style and impact for communications and creative work.
Staying open, as advised
A Jack Morton leader once told me it’s up to each of us to manage our own careers and stay open to new opportunities.
The reason I built alotté
Why I write, experiment with photography and GenAI, and enjoy building the site itself.